the art of the double entendre

A while back this wholesale furniture store opened up in a little shopping center near my parents' house, called Victorian. And underneath the big sign proclaiming the store's name was the store's Web address. Good internet branding, right? Well, unless someone has already taken Victorian.com and you feel compelled to name your site VictorianUS.com.

Or, if it's printed in all caps and reads as one big long word, VICTORIANUS. Yes, anus. ANUS! Why did no one think of this in the development process? Why? It's certainly an unfortunate thing for Victorian, but for just about everyone I know it's a daily source of amusement when driving by. Even now that I'm pretty sure it's closed, and is just a big empty space in that strip mall, I still often look.

So today, when I was behind a car headed to work who felt compelled to turn into the lot in front of Victori Anus, I was so miffed I said out loud, "What'd you wanna go in Victori Anus for?" Then, I looked to my left, where much to my surprise I saw a brand new tenant located next door to the Anus store.

Ram in the Bush Christian Center.

(If you're wondering, no, I managed not to wreck the car.)


cheers,
elizabeth